Google, the leading online resource provider has started concentrating more on increasing its market and to spread on social space. Google has taken necessary steps in maintaining and providing all its services linked with its social asset, Google Plus. This is not the only thing has been taken into consideration by Google, but they have also started recreating the Android Market, now called as Google Play and it seeks for some cushion for quality and trust in the market. The market has been hit badly as consumers have shown interest in just downloading free programs, which Google is trying to overcome. So, to restructure the market, Google renamed it as Google Play that has drawn a lot of customer towards it, just like Google search and Gmail.
This Google Play label has been made available as a tool on the top of Google search page with a red ‘New’ label attached to it, with an idea to draw more people towards its market for buying programs. Earlier, Google had made a mistake by allowing all the users to post any app that could also include some trash apps. In case of Apple, they have just kept the order as same as it appears on the Apple Store, which confirms the flow of large movement of customer using quality applications. On the other side, Google Play has to cross a lot of barriers in reaching customers which had come to the mind of Google in making a name change.
However, it is clearly visible that Google has consolidated movies, music, books, audio and other digital goods on Google Play. This is done with the idea to cross-sell all the products for people visiting the Android application market. The output of these changes is still in the bank as it will take time for it to burst out in the later stages when they start satisfying customer needs.
Google plays a fair game using Google Play
Can Google Plus overcome Facebook’s challenge?
A new announcement on Facebook photo features have took another crown from Google Plus. This has put brakes on the desires of the Google team in improving their social media network among public. There are various ideas prescribed by users to improve the look and feel of Google Plus to engage people a considerable amount of time. There was heavy competition among Google Plus, Facebook and Twitter, and people have shown interest to see a formatted, dynamic and more information posts on a general blog site. Recently Facebook has added a few new interesting features that have created a buzz among its users. Google has responded to this new feature of Facebook by providing search engine, video hangouts and You Tube integration to draw customers towards its network. The search engine feature available is not as advanced compared to Facebook as it misses several features. One lacking feature of Google Plus is that there is no possibility to see every item a user has liked.
There are various suggestions from fans of Google Plus to improve its reach to people. The main thing is to provide options to enrich the About page that contains details about family members, relationship status, views on social matters, favorite celebrity, books, authors, personalities, sports, teams and other social things. The Google team can also provide tiny network and circle me option to create events and pages for group of people. The page should have options for different fonts, background images, logos and themes that give a smart and grandeur look. It is also necessary to have an efficient Application Programming Interface (API), which will create attraction among the users of this site.
There are also a few bugs in Google Plus, which has to be fixed in order to strengthen its grip over the social networking site. Every URL in Google Plus looks lengthy and makes it hard for user to post. The limitations have to be completely avoided as it may help people to follow their most liked personalities. Providing a blogging tool integrated with Google Plus will help in posting the data directly to their related blogs. It is important to provide permission to add videos and photos along with our comments that are getting posted. By following all these measures, Google Plus can eventually overcome its competitors and reach the top level in social networking websites.
Key strategies set by Google to keep up its market
Filed under G+ Tips & Tricks by Jasa Lance on April 2, 2012 at 6:54 pm {no comments}Google has started its strategy to overcome the competitors in the social media sites. They have apparently planned to launch their own third-party net commenting platform in helping users to provide their response on various sites. Meanwhile, Google has also started promoting its application store via Google Play and links it with Google Plus. Considering this move by Google, it seems like they have not shown more interest in ad searches and searching files through the net.
Recently, a meeting was held at G-Saudi Arabia to discuss about developing Google’s social site. One such thing is to provide a new commenting platform for the Google user. Earlier, the platform will link with other Google’s online services, where users browsing anywhere can be linked to Google Plus network. They have also integrated the Android device market along with Google Play, to expose various Google’s web products available on market to its users.
Another new thing considered by Google is posting URL in Google Plus. People were not allowed to post comments and share images along with URL using Google Plus in the past, this was a mistake that Google did previously. Facebook, exploded with the help of ‘likes’ on various websites that helped to increase the number of people using Facebook as a third-party commenting platform. This provides two benefits for user – he or she doesn’t have to create a separate new profile on every site they visit and those people who are commenting can be easily identified resulting in responsible posts. Thus, Google sensitively started building social network-centric services that will improve the flow of heavy traffic from user resulting in new business opportunities.